A quick review of your Google Ads or Microsoft Ads account that finds the biggest leaks and quick wins, without the depth (or the cost) of a full audit. A good first step, or a regular check-in.
Fixed price per account, confirmed before any work begins. Typically turned around in a few working days.
| Scope | Guide price |
|---|---|
| One account (Google or Microsoft) | from £750 |
| Google and Microsoft Ads | from £1,100 |
| Very high spend or complex set-up | quoted after review |
Every PPC Health Check comes with three things, as standard.
A practitioner, not an automated tool, reviews your account and writes up what they find.
A short written report with the issues ranked by how much they are likely to cost you.
A call to explain the findings and agree what to fix first.
The essentials that make the biggest difference, fast.
The clearest places where budget is being spent without a return.
Budgets, bid strategies and pacing checked for mismatches with your goals.
Conversion actions and tracking set-up verified, because every other number depends on them.
Campaigns and ad groups checked for a structure that helps, rather than hides, performance.
A quick scan of what you are showing for, and what to exclude.
The few changes most likely to move the needle, in priority order.
An honest steer, so you only pay for what will help.
Start light, or go deep. Here is how they differ.
| PPC Health Check | PPC Audit | |
|---|---|---|
| Best for | A fast sense-check, or a regular review | A full strategic review of an account |
| Depth | Biggest leaks and quick wins | Keywords, ads, structure, tracking and landing pages in detail |
| Deliverable | Short written summary | Detailed written report |
| Call | Short walkthrough | Full follow-up consultation |
| Guide price | from £750 + VAT | from £3,000 + VAT |
| Enquire about a health check | See the full PPC Audit |
From enquiry to summary, in four short stages.
Once you've been in touch, we arrange an introduction call with your dedicated consultant and set up secure, read-only access to your account.
Your consultant works through the essentials: tracking, budgets, structure, search terms and settings.
Findings ranked by likely impact, so the first fixes are the ones that matter most.
A short written summary followed by a call to explain it and answer questions.
Email us your account details and we'll tell you honestly whether an audit will help. No obligation.
Yes. If the check shows an account needs a deeper review, we'll say so. Email us and we'll talk through what a full audit would add.
Many accounts benefit from a check every few months. If you'd like a regular schedule, ask and we'll agree one.
No. A consultant reviews your account and writes the summary, so the findings reflect your goals and your market.
Usually within a few working days of getting access. We'll confirm timing when you enquire.
Optional, fixed-scope support if you would like a hand acting on the findings. No open-ended retainer.
Email us your platform and monthly spend. We'll confirm the right scope and a start date.